Hertlease Strengthens Growth Trajectory with Strategic Partner VELA Co-Pilot

In a mobility market that is becoming increasingly complex due to electrification, new regulations, and changing expectations, leasing and mobility specialist Hertlease is reinforcing its growth story. With VELA Co-Pilot on board as a strategic investor and sparring partner, Hertlease takes the next step in professionalization, scaling, and service development, with one clear focus: guiding customers even better in their mobility choices.

Hertlease and VELA Co-Pilot Join Forces in an Increasingly Complex Mobility Market

[Steenokkerzeel], [13/02/2026] – The Belgian mobility market is evolving at a rapid pace. Electrification, tax reforms, new regulations, and remuneration models such as the statutory mobility budget are making mobility increasingly complex for companies and employees. At the same time, expectations regarding transparency, digital services, and ease of use continue to rise.

Hertlease, active in operational leasing and mobility solutions, has been addressing this complexity for years with a clear philosophy: making mobility simpler, more transparent, and more human. To further strengthen and accelerate this story, VELA Co-Pilot is joining as a strategic investor and partner in the company’s continued growth journey.

Mobility with Vision, Transparency, and Service

Hertlease was founded by Olivier De Decker and Joery Hoeven and has focused from the outset on unburdening companies and drivers through operational leasing and smart mobility solutions. Transparency, an open lease model, and strong, personalized customer service form the core of its approach. This strategy aligns with a clear ambition: guiding customers throughout their entire mobility journey.

Wherever the journey guides you, we lead you the way.

A New Acceleration in the Growth Story

With the entry of VELA Co-Pilot, Hertlease deliberately takes the next step forward. Not by changing course, but by strengthening its capabilities to further deepen its services, professionalize processes, and make them scalable. The collaboration is designed as a long-term partnership, in which Hertlease and VELA jointly build the company’s next phase.

Founders Joery and Olivier retain day-to-day operational leadership. Levi & Gino, who were involved from the early days, remain engaged as a strategic partner and shareholder, while VELA strengthens the shareholder structure and actively contributes to further growth.

VELA Co-Pilot was founded by West Flemish entrepreneur Olivier Lanckriet and supports growth companies as an active Co-Pilot, focusing on entrepreneurship, governance, and structural growth rather than taking a traditional investment approach.

“What attracts us to Hertlease is how consistently transparency and simplicity are embedded in their model,” says Tom Vandenbussche, CEO of VELA Co-Pilot. “The open calculation at the end of the lease, where the resale value is shared with the customer, differs from what is commonly practiced in the market. It is precisely these customer-centric choices that align with how we view entrepreneurship in an increasingly complex mobility market.”

With this partnership, Hertlease prepares for its next phase of development, focusing on further professionalization, scaling, and deepening its services. In a constantly evolving market, Hertlease remains true to its mission: offering companies and drivers clarity, trust, and guidance — today and tomorrow.